Platinum Jewellery – What to Know Before Buying
They say diamonds are forever, then platinum is the metal that makes them shine even brighter. Platinum jewellery is the haute couture of jewellery. It’s widely known for its rare, naturally white sheen and incredible strength. This has long been a red-carpet favourite, now it’s picking up pace to be an everyday essential. Whether it’s an engagement ring, a statement bracelet, or a pair of classic studs, platinum pieces are the epitome of understated luxury.
But before you add that dream piece to your collection, let’s get into everything you need to know about platinum jewellery—so you can make the most stylish, well-informed choice.
What Platinum is Popular?
Let’s take a look at why Platinum deserves its popularity:
- Shine – Platinum’s natural white shine doesn’t fade over time, unlike other metals that need rhodium plating. Which means your jewellery stays shiny just like when you got it, fascinating right?
- Ultra-durable – Platinum is really tough. It’s the strongest precious metal out there, making it perfect for holding diamonds and gemstones securely in place. A platinum ring or bracelet can handle daily wear like an absolute pro.
- Hypoallergenic and Skin-friendly – If you have sensitive skin, platinum is your best friend. It’s naturally hypoallergenic, meaning no irritation or reactions.
Purity Matters: What to Look for in Platinum Jewellery
Most of the platinum you will find is pure- typically 95% pure platinum, with the remaining 5% being alloy metals for added strength.
How to Identify Real Platinum:
- Look for purity stamps like ‘950 Pt’ or ‘Pt 950’, which means the piece contains 95% pure platinum.
- Anything marked below 850 Pt is not high-quality platinum—so always keep an eye out for the stamps.
- Genuine platinum jewellery feels heavier than gold due to its high density.
Price Factors: What Influences the Cost of Platinum Jewellery?
- Purity & Weight: Since platinum is naturally heavy and almost entirely pure, it comes with a higher price tag.
- Gemstone Setting: Platinum is often used for high-end diamond jewellery, which adds to the overall cost.
- Craftsmanship and Design: Most platinum jewellery comes with intricate, handcrafted platinum pieces that can command premium pricing due to the skill involved.
Unlike gold, platinum’s value isn’t as volatile—that’s why it’s considered a stable investment in the world of fine jewellery.
Care Tips: Keeping Your Platinum Jewellery Forever Flawless
Platinum is strong, but it still deserves a little TLC. Here’s how to keep your platinum pieces looking as luxe as the day you bought them:
- Gentle Cleaning – Soak in warm, soapy water and clean with a soft-bristle brush. No harsh chemicals needed!
- Polish Occasionally – Platinum develops a natural ‘patina’ over time, giving it a soft glow. If you prefer a high-shine look, a quick professional polish will do the trick.
- Store Properly – Keep platinum jewellery in a separate pouch or box to avoid scratches.
- Check Settings Regularly – If your platinum piece has diamonds or gemstones, get it checked annually to ensure the stones remain secure.
Platinum Jewellery Certifications You Should Know About
When investing in platinum jewellery, certifications play a crucial role to find your peace of mind. Look for the Pt 950 mark, which indicates that your jewellery is made with 95% pure platinum, the industry standard for fine platinum jewellery. In India, the BIS (Bureau of Indian Standards) hallmark certifies platinum purity, similar to gold hallmarks. Above this, many reputable jewellers provide a Platinum Guild International (PGI) certificate. Always check for these certifications when buying platinum jewellery to ensure you’re getting genuine, high-quality jewellery that retains its value over time.
Buying Checklist: Your Guide to the Perfect Platinum Purchase
Before you swipe that card and take home your platinum dream piece, run through this quick checklist:
- Check for the purity stamp (950 Pt or Pt 950).
- Check the weight – Platinum should feel heavier than gold.
- Verify its authenticity – Buy from a trusted brand or certified jeweller.
- Keep an eye out for the design & setting – Go for a style that fits your personality and daily wear needs.
- Ask about maintenance and care – Some jewellers offer complimentary cleaning services which can come handy for you.
Final Thoughts
Buying platinum is really like an investment in elegance. It’s definitely for the ones who appreciate rarity, strength, and timeless beauty. With its never-dimming shine and memorable designs, you will keep coming back for more.
So, if you’re ready to level up your jewellery game, platinum is the way to go—pure, powerful, and perpetually stylish.
At Kumari Fine Jewellery, we offer a stunning collection of certified platinum pieces crafted to last a lifetime. Explore our range and find the perfect piece that suits your style.